Industry
Orthopaedics
Location
Las Vegas, NV
Involvement
Client
Crovetti Orthopaedics
In the partnership’s initial phase, GRO focused on meticulously refining Crovetti’s paid search campaigns. By strategically narrowing down on high-value keywords and implementing an extensive negative keyword list, we significantly reduced irrelevant traffic. This laser-focused approach wasn’t merely about increasing website traffic; it was about drawing in genuine prospects, leading to a surge in new patient consultations and surgical bookings. The impact was profound, with a 286% increase in lead volume, a 68% cut in cost per conversion, and an impressive 13% conversion rate, demonstrating the power of a well-targeted campaign.
By January 2024, the bold strategy paid off spectacularly – generating an extraordinary 1,000 leads in a single month. This achievement wasn’t just a win; it was a testament to the potent synergy between Crovetti’s medical expertise and GRO’s digital marketing finesse.
The Numbers
The evolution from targeted beginnings to achieving a significant milestone illustrates the dynamic partnership between Crovetti and GRO. It highlights how strategic foresight, coupled with expansive and innovative digital marketing tactics, can lead to remarkable success. As we celebrate this pivotal achievement, we are inspired by our journey and excited for the future.
The story of Crovetti and GRO is still being written, marked by a commitment to reaching new heights and redefining excellence in digital marketing.
Stats Timeframe: August 2024 to November 2024
